Vivek Purohit

Vivek Purohit works as general manager, R&D, CEAT Limited. He has more than 14 years of experience in tire compound and raw material development. Currently, he heads compound and raw material development for specialty tires in CEAT Limited. His expertise is in new formulation and raw material development for commercial, industrial, off-road, agri, specialty bias and radial tires. His reseach focus is on latex master batch formulation design for tires, and sustainable material development for tires, etc. He is a TQM practitioner with sound statistical knowledge and TRIZ certified.

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Presentation

Sustainmax – agri tire with more than 80% sustainable material

'Sustainmax' is a high-end VF tire with 81.0% sustainable material, designed by CEAT, keeping VF tire properties like soil compaction, fuel efficiency, tear resistance and load carrying capacity intact. The Sustainmax tire has been designed with renewable bio-sourced raw materials such as natural rubber, rice husk silica [RHS] and bio-based resin, as well as recycled material such as recovered carbon black, reclaimed rubber and polyester from scrapped PET bottles. It is designed to deliver the same load carrying capability as regular VF tire. Additionally, the tire footprint is also similar compared to CEAT regular VF tire, which ensures a low level of soil compaction.