What's happening in the tire industry?
With consumer incomes under pressure from high inflation and interest rates, budget replacement tire sales have increased at the expense of high-cost tires. This has led to an increase in imports of low-cost tires (primarily from China and ASEAN) and placed pressure on tire production in high-cost markets. The paper will examine these trends, look at the markets for both OE and replacement tires and present an outlook for the industry.